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Consumers are bombarded with sales and marketing messages everywhere they go, be it via billboard advertisements, emails, TV or while browsing Facebook. With a seemingly never-ending plethora of options, consumers these days are clued up enough to know that they can compare goods online to get the best deal.

With so many choices out there and so many tempting offers, how can online retailers persuade consumers to shop with them? What could differentiate your business from anyone else’s?

Cost, of course, is a major factor for any consumer, but it is not the only one. Engagement, convenience, quality and customer service all feature pretty strongly on the list. How many times have you been warned ‘buy cheap, buy twice’? It’s important for anyone in ecommerce to lay the right foundations, get a solid infrastructure in place and ensure they have the right technology to cope with demand.

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Solix Technologies, Inc. Announces the Solix Cloud

Santa Clara, CA – March 27, 2012 – Solix Technologies, Inc., a leading provider of enterprise data management solutions (EDM), today announced Solix Cloud, a high performance, archiving and application retirement solution for enterprise applications and databases. Solix Cloud is a software-as-a-service (SaaS) solution to securely archive and retire enterprise applications. John Ottman, executive chairman of Solix will lead the company’s cloud initiative.

Solix Cloud helps small, medium and large enterprises solve data growth challenges and provides an Information Lifecycle Management (ILM) framework to manage the risk and complexity of storing vital information. By storing all archived data on tier 1 media all the time, and by leveraging flash solid state disk (SSD) technology, Solix Cloud provides faster performance and improved access compared to traditional tiered storage solutions deployed on premise. Solix Cloud is also highly secure. All archived data is encrypted and stored in a read-only, immutable format to meet data privacy and compliance objectives.

Solix Cloud Database Archiving is a data growth solution which improves the performance and reduces the cost of enterprise applications. Data is the life blood of any organization, but too much data can impact enterprise application performance and tax IT resources. Experts agree as much as 80% of the data in enterprise production databases for core applications such as ERP, CRM, and corporate financials is no longer in active use. And enterprise application performance may be impacted as much as 50%. Much of this data must be retained for compliance and business reasons like SOX, decision support and trend analysis.

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4PSA Showcases VoipNow at WHD.Global 2012

ORLANDO, FLORIDA – March 19, 2012 – 4PSA, a leading edge Unified Communications software technology company, has announced its participation at the largest event of the hosting and Internet industry, WHD.Global 2012, taking place at Europa-Park in Rust, Germany, between 20 and 23 March.

During WHD.Global 2012, 4PSA will showcase VoipNow Platform, the award-winning Unified Communications software for service providers and businesses, as well as the recent integration of VoipNow with Parallels Automation. “By integrating these solutions, we’re enabling service providers to easily deliver Unified Communications with business grade PBX functionality”, said Bogdan Carstoiu, 4PSA’s CEO. “As VoipNow’s powerful charging engine has been integrated with Parallels Automation billing, providers can create flexible service plans for their resellers and end-users,” added Mr. Carstoiu. More details about VoipNow’s integration with Parallels Automation are available at www.4psa.com/poa/.

On March 22nd at 12:05pm, 4PSA’s CEO will hold an insightful presentation on social media and its impact on the way people and organizations communicate today. The presentation entitled “Social Cannibalization of Communication Channels” will discuss strategies that service providers must adopt to monetize on the increasing demand for social communications. 4PSA team will be available at the company’s booth to answer questions and help visitors gain a deeper understanding of Unified Communications.

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